Strategic online banking adoption

B-Tier
Journal: Journal of Banking & Finance
Year: 2010
Volume: 34
Issue: 7
Pages: 1650-1663

Score contribution per author:

0.670 = (α=2.01 / 3 authors) × 1.0x B-tier

α: calibrated so average coauthorship-adjusted count equals average raw count

Abstract

In this paper we study the determinants of banks' decisions to adopt a transactional website for their customers. Using a panel of commercial banks in the United States for the period 2003-2006, we show that although bank-specific characteristics are important determinants of banks' adoption decisions, competition also plays a prominent role. The extent of competition is related to the geographic overlap of banks in different markets and their relative market share in terms of deposits. In particular, banks adopt online banking services earlier in markets where their competitors have already adopted this technology. This paper is one of the first to construct local banking markets using the geographic market definitions delimited by the CASSIDI® Database compiled at the Federal Reserve Bank of St. Louis.

Technical Details

RePEc Handle
repec:eee:jbfina:v:34:y:2010:i:7:p:1650-1663
Journal Field
Finance
Author Count
3
Added to Database
2026-01-25