Attendance and pricing at sporting events: empirical results from Granger Causality Tests for the Melbourne Cup

C-Tier
Journal: Applied Economics
Year: 2003
Volume: 35
Issue: 15
Pages: 1649-1657

Score contribution per author:

0.503 = (α=2.01 / 2 authors) × 0.5x C-tier

α: calibrated so average coauthorship-adjusted count equals average raw count

Abstract

This study applies Granger causality tests to examine the relationship between attendance, admission prices and real income at the Melbourne Cup, which is Australia's premier horseracing event and one of the world's leading handicap races. The motivation for the paper is that while market demand suggests that causation should run from admission price to attendance, it is equally plausible that sporting authorities could alter admission prices in response to a change in demand reflected in attendance. The main findings are that in the short-run there is unidirectional Granger causality running from income to attendance, attendance to admission price and income to admission price, while in the long run both admission price and income Granger cause attendance.

Technical Details

RePEc Handle
repec:taf:applec:v:35:y:2003:i:15:p:1649-1657
Journal Field
General
Author Count
2
Added to Database
2026-01-26