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α: calibrated so average coauthorship-adjusted count equals average raw count
Many women experience physical or sexual violence, often in public spaces. We study the role of gender norms in perpetuating this violence by analyzing Holi, a festivity in India, where the phrase “Bura na mano Holi Hai” (Don’t feel offended, it’s Holi) is misused to justify inappropriate behavior. We document a 170% increase in assaults against women during Holi. Analysis reveals (1) higher violence in districts where men justify violence, and (2) a male backlash effect where women oppose it. Underreporting and reduced mobility during Holi do not appear to be the main drivers. To date, nobody has been convicted.