Does cognitive load affect creativity? An experiment using a divergent thinking task

C-Tier
Journal: Economics Letters
Year: 2022
Volume: 220
Issue: C

Score contribution per author:

1.005 = (α=2.01 / 1 authors) × 0.5x C-tier

α: calibrated so average coauthorship-adjusted count equals average raw count

Abstract

A major challenge for organizations in the modern economy is understanding how to stimulate creativity among their work force, and emerging research continues to emphasize that creativity is subject to myriad factors related to work structure and work environment. The results from a laboratory experiment using a divergent thinking task show that cognitive load induced by a number memorization task significantly reduces the quantity and variety of creative ideas. Results highlight the importance of work-related stressors and the division of labor when it comes to cultivating creativity.

Technical Details

RePEc Handle
repec:eee:ecolet:v:220:y:2022:i:c:s0165176522003238
Journal Field
General
Author Count
1
Added to Database
2026-01-29