How do Brands’ “Own Generics” Affect Pharmaceutical Prices?

B-Tier
Journal: Review of Industrial Organization
Year: 2005
Volume: 27
Issue: 4
Pages: 329-350

Score contribution per author:

2.011 = (α=2.01 / 1 authors) × 1.0x B-tier

α: calibrated so average coauthorship-adjusted count equals average raw count

Abstract

This paper examines the price effects of generic drugs that are produced by brand-name drug firms and that are labeled, priced, and marketed to compete against independent generics. The strategy of introducing such “pseudo-generics” – also known as “authorized generics” – has raised some antitrust concerns. One defense of this strategy has been that the additional competition created by pseudo-generics should lead to lower prices. This paper develops a simple model to show that pseudo-generics can be expected to have exactly the opposite effect. It then examines empirical evidence on this point from the Canadian pharmaceutical market, showing that there appears to be a positive relationship between drug prices and the share of generic sales made by the brand’s own pseudo-generic. Copyright Springer 2005

Technical Details

RePEc Handle
repec:kap:revind:v:27:y:2005:i:4:p:329-350
Journal Field
Industrial Organization
Author Count
1
Added to Database
2026-02-02