Adaptive learning models of consumer behavior

B-Tier
Journal: Journal of Economic Behavior and Organization
Year: 2007
Volume: 64
Issue: 3-4
Pages: 348-368

Score contribution per author:

2.011 = (α=2.01 / 1 authors) × 1.0x B-tier

α: calibrated so average coauthorship-adjusted count equals average raw count

Abstract

In a model of dynamic duopoly, optimal price policies are characterized assuming consumers learn adaptively about the relative quality of the two products. A contrast is made between belief-based and reinforcement learning. Under reinforcement learning, consumers can become locked into the habit of purchasing inferior goods. Such lock-in permits the existence of multiple history-dependent asymmetric steady states in which one firm dominates. In contrast, belief-based learning rules must lead asymptotically to correct beliefs about the relative quality of the two brands and so in this case there is a unique steady state.

Technical Details

RePEc Handle
repec:eee:jeborg:v:64:y:2007:i:3-4:p:348-368
Journal Field
Theory
Author Count
1
Added to Database
2026-02-02