Learning and Forgetting: Modeling Optimal Product Sampling Over Time

B-Tier

Journal: Management Science

Year: 2001

Volume: 47

Issue: 4

Pages: 532-546

Authors (4)

Amir Heiman (not in RePEc) Bruce McWilliams (not in RePEc) Zhihua Shen (not in RePEc) David Zilberman (University of California-Berke...)

Score contribution per author:

0.505 = (α=2.02 / 4 authors) × 1.0x B-tier

α: calibrated so average coauthorship-adjusted count equals average raw count