Waterfall Versus Sprinkler Product Launch Strategy: Influencing the Herd

A-Tier
Journal: Journal of Industrial Economics
Year: 2013
Volume: 61
Issue: 1
Pages: 138-165

Authors (1)

Manaswini Bhalla (Indian Institute of Management...)

Score contribution per author:

4.022 = (α=2.01 / 1 authors) × 2.0x A-tier

α: calibrated so average coauthorship-adjusted count equals average raw count

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Technical Details

RePEc Handle
repec:bla:jindec:v:61:y:2013:i:1:p:138-165
Journal Field
Industrial Organization
Author Count
1
Added to Database
2026-01-24