The use of biased predictors in marketing research

B-Tier

Journal: International Journal of Forecasting

Year: 1991

Volume: 7

Issue: 3

Pages: 271-282

Authors (3)

Hill, R. Carter (Louisiana State University) Cartwright, Phillip A. (not in RePEc) Arbaugh, Julia F. (not in RePEc)

Score contribution per author:

0.670 = (α=2.01 / 3 authors) × 1.0x B-tier

α: calibrated so average coauthorship-adjusted count equals average raw count