Brand Loyalty and the Decline of American Automobile Firms

B-Tier

Journal: Brookings Papers on Economic Activity

Year: 1991

Volume: 22

Issue: 1991 Microeconomics

Pages: 67-114

Authors (2)

Fred Mannering (not in RePEc) Clifford Winston (Brookings Institution)

Score contribution per author:

1.005 = (α=2.01 / 2 authors) × 1.0x B-tier

α: calibrated so average coauthorship-adjusted count equals average raw count